Rácz, Yamaga & Associates is a business advisor service consultant company focused on strategic direction, management, new business development, merger and acquisitions. It serves companies in several countries of South America, recommending and implementing solutions for structured growth and investments.
Rácz, Yamaga & Associates operates the chemical industry in several segments, with significant participation in coatings, adhesives, resins, pigments and other specialty chemicals. We perform in the verticalization and processes from market development, technology transfer, services and distribution.
Our specialists deliver solutions for business opportunities, productivity gains and maeket positioning.
Coatings in South America: The Last 5 Years and
the Next 5 Years
Francisco Rácz & Washington Yamaga
R & Y Associates for Paint&Pintura, September 2024
In the past five years, the paint market in South America has undergone significant transformation, driven by economic recovery, rising commodity prices, and the expansion of the construction sector. The pandemic also spurred a boom in home renovations, further strengthening the industry. Digitalization and innovative marketing have increased brand visibility, while new technologies, such as nanotechnology and functional-smart paints, have redefined consumer expectations. Looking ahead to the next five years, innovation, sustainability, and adaptation to local realities will be essential for companies to succeed. These trends will shape the leaders in South America's competitive paint market.
Innovation in Paints and Sustainable Scale
Francisco Rácz & Washington Yamaga - R & Y Associates October 2024
The article "Innovation in Paints and the Sustainable Scale" explores how innovation is essential to promote a circular economy in the paint sector, focusing on reducing waste and environmental impact. Key areas include the development of sustainable paints, such as water-based and biomaterial-based options, and solutions for recycling waste and packaging. Although adoption varies globally, with Europe and North America leading the way, regions like South America, including Brazil, have strategic potential. Collaboration between companies, governments, and consumers, as well as regulations, is crucial for this sustainable transformation.